Creative Experience


Creative experience is the convergence of brand, creative and digital strategy. It is the way brands need to think about their marketing for modern times.

It’s how your brand engages audiences at every touchpoint, understanding that the lines are now blurred between digital and physical. Brand and marketing is no longer linear.

 

Creative experience strategy

Through insight, strategy and maverick flare Aurora helps brands build connected experiences to delight, convert and retain their audiences.

We always begin with a full immersion into your business and sector. You’re the experts in your own business. We analyse the current status of your brand and marketing across channels. We then delve into audiences, competitors, the market and global trends to identify the gaps and, importantly, the commercial opportunities.

We take a macro view, looking at each stage of the marketing funnel with a channel agnostic perspective – and an eye for where you can fly past your competitors.

From here we’ll help you build a strategic vision and roadmap for a brave, new phygital World – injecting new life to your marketing, empowering your team and seeking cut-through opportunities to rocket-power your brand.

Our services include:

  • Business immersion & analysis
  • Audience & market research
  • CX and digital performance audits
  • Usability research and CRO
  • Collaborative sprints and workshops
  • Customer journey and UX
  • Brand, creative and content strategy
solen-feyissa-l6_b3dhvK3Q-unsplash

Creative & content

Creativity comes from every corner and the modern World needs diverse thinkers to address the challenges we now face. We believe in building multi-disciplined teams of the greatest minds to tackle creative briefs. Our core team lead on creative direction and development – and where relevant we bring in experts from our collective to craft a bespoke team in response to client challenges.

Our creative offer is comprehensive:

  • Brand Identity & Tone of Voice
  • Creative & campaign concepts
  • Digital & product design
  • Copywriting
  • Social content
  • Film
  • Animation & illustration
  • Immersive; AR, VR, In-game
  • Events & PR

karlis-reimanis-Y31Z6Mf7rys-unsplash

Digital & product

Digital lives at the very core of what Aurora offer. Our founders are both veterans and innovators of the digital and tech industries.

We comprehensively review your current digital marketing against your ambition to identify how to ensure a seamless digital and physical brand experience. We’ll layer on innovation to ensure you stay relevant, and cut through your competitors, in our digital-first World.

  • Expert UX analysis and auditing
  • Product design
  • Websites and Apps
  • Digital products
  • Experiential & immersive
  • Augmented Reality and Virtual Reality
  • Digital/ Phygital events
  • User research and user testing
  • Conversion optimisation
  • Digital media and marketing
  • Emerging
  • Digital fashion, products and commerce
  • In-game/ Metaverse
  • Influencer/ creator marketing and collaboration

 

samuel-regan-asante-XcsxtUOmRw0-unsplash

Marketing & media 

Our holistic approach means we build an informed marketing plan for your brand’s full funnel, working with you to devise how that can be best activated between your team and Aurora.

We’ll help take your marketing to the next level, optimising your current channel mix and planning how you can harness emerging marketing opportunities.

We offer:

  • Fully integrated planning services
  • Campaign development
  • Digital/ physical/ emerging media planning
  • Social media
  • SEO
  • Content and film
  • Influencer / creator marketing
  • Events
  • PR
  • Brand partnerships

You’ll receive exceptional account and project management from our friendly, expert team.

All our marketing is planned, reported and optimised against your target KPIs.

 

photoswithgabe-7J3qszWGxn4-unsplash
Creativity Reframed

Work with us


The old agency model is obsolete. We’re ready for something new. Are you? We operate globally with offices based in the UK and North America.

Work for us


Interested in being a part of our collective? We work with the best in creative, technology and marketing. We care about inclusivity and promoting young talent. We like to approach recruitment by running events and hacks to allow you to show us what you’ve got. If you think you’re right for us, then drop us a line with your contact details and we’ll invite you to take part in our next recruitment initiative.
Join Us